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At the same time, our sustainability ambitions are aligned to our purpose, whereby we aspire to enable individual health journeys that have a positive impact on our society's collective wellness, and that of our planet.
To this end, our sustainability initiatives aim to go beyond the minimisation and mitigation of the environmental impacts of our business and move towards the regeneration and thriveability thereof. Although we will adhere to all compliance requirements, our approach will
go beyond compliance.
Our journey to meeting these ambitions is underpinned by a framework that addresses not only our entire value chain but also elements outside of it, to ensure wider positive impacts. We focus on five core themes:
We commit to working with our suppliers in sourcing
ethical raw materials, striving for zero waste to landfill,
and where possible, sourcing from local suppliers.
We intend to take our distribution centre off grid, and
make it the Wellness Warehouse recycling centre in
our journey towards zero-carbon logistics and
materials management.
We aim to close all loops and commit to zero
(harmful) impact at our stores in terms of water,
waste and carbon
We will drive our customer base towards making
ethical and responsible purchasing decisions via our
product offerings and Live Life Well Rewards
programme, as well as through our in-store and
online communications.
We will play our part in the continuous upliftment
of the communities around which we operate
and the regeneration/ replenishment of the
natural environment.